Ever thought about this?

If YOU tell me that you’re CEO of a multi million dollar company, I will be WAY less impressed than if SOMEONE ELSE tells me you are a CEO of a multi million dollar company.

HUH? It’s exactly the same information, right?!

Yeah, SOCIAL PROOF at work.

If you tell people about your accomplishments, they see it as bragging and/or lying.

If someone else tells it, people unconsciously think “WOW, why the hell does this guy tell all that about this other guy? This other guy must be seriously high up the ladder!!”

THIS IS HOW THE HUMAN BRAIN WORKS.

So, make sure people are constantly talking about you in a good way.

You’ll get skyrocketed to the top of the social ladder.